Yahoo's Tumblr is another incredibly popular blog platform that lends itself to shorter, more visual posts. You can, however, find themes that give your Tumblr site a more traditional website's look and feel. Google's Blogger features tight integration with Google Adsense, so making extra pocket change is a snap. Newer blogging services, such as Anchor, Feather, and Medium, stress writing and publishing more than intricate design, but they're incredibly simple to update.
If your template comes with images, these can be changed too. This is what makes Wix the best – you can really make the website your own, one click at a time. Don’t like an image? Click it and switch it out for something you do like. It could be a saved photo from your business, or one of Wix’s free images – there are tons of design possibilities to be explored here.

Topic clusters involve changing your website structure to have single “pillar” pages acting as primary hubs of information. From this hub, each subtopic (or cluster) has its own page connected via link. Think of it like spokes on a wheel. Every piece of cluster content connects back to the hub, with the pillar page providing the primary anchor point for navigation.
A website is a collection of many types of content. Your website can contain a collection of content including blog posts, product descriptions, images that highlight your product, explainer videos that tell your story, and contact information. These different types of content have one thing in common. Each piece of content has seconds to capture the attention of your audience.
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