WordPress is not an all-in-one package. It’s a Content Management System (CMS). A CMS allows you to create and organize digital content. Other elements like hosting and domain registration are best done separately. It’s up to you to bring these together in service of a WordPress site. This isn’t nearly as complicated as you might think, but it’s not the easiest way to make a website. We wouldn’t recommend it to people uncomfortable with technology.
This is not a huge factor in search engine rankings, but will help your users easily scan your content and find the keywords they are looking for. You should use bolding and bullet points to set apart words in the text, and this further tells the engines what is important on the page. Don’t go wild or you’ll end up cluttering up your page and aggravating the user.
This applies to every page on your site, but here, we’re recommending a particular tactic: Incorporating video in your landing pages. Research suggests that video on landing pages can increase conversions by as much as 80 percent by engaging viewers directly, building trust, and holding their attention for longer than other mediums. Naturally, these benefits translate to longer time spent on-site and increased engagement with your content.
Absolutely. You have the option to customize your website based on your business needs. You can add site content wherever you’d like in a variety of sections; from multiple site pages, to scrollable sections that you can add to each of those pages, to a gallery of images, menus and price lists, and YouTube or Vimeo videos. Each section in your website is customizable as well, from the name of the page, to your website’s navigation bar. You’ll also have the ability to change text colors, styles and font. It’s important to make a responsive website that is mobile and desktop friendly. With Website Builder you’ll be able to choose tablet and desktop layouts to give your visitors the experience you want them to have.
Don’t publish duplicate meta title tags and descriptions. Just as you don’t want to publish the same copy on pages, you don’t want to publish duplicate SEO meta descriptions. Write unique meta titles and descriptions for each page on your site. Also, keep the description to under 320 characters and don’t use special characters to ensure that your entire description will show up properly on SERPs.
With WordPress being such a versatile website platform, it’s no surprise that it can let you build a fully functional eCommerce online store. By fully functional, we mean that you can list any number of products, make them available for sale, and then also collect orders from customers and even handle all tax- and shipping-related elements of the whole process.
Awesome Amanda! I’m confused because you state title tags are to be 66 characters yet yours is 87, and being cut off in search results. Was that your intention? Help me understand why, writing as an authoritative SEO professional, blatantly promoting your own brand in this article, stating what we should do, would begin with contradictory statements and get it wrong.
Use the primary keyword in the meta title. Meta titles are headlines that appear with results on a search page. Include the primary keyword in this title as it helps crawlers understand the page, but more importantly because it helps searchers find relevant results on SERPs. Keep your title to 65 characters or less so the full headline is visible in results. Also, include the primary term as close to the front of the title as possible to help catch extra attention.
This is a massive plus of website builders compared to web developers. A web developer can cost between $300 and $1,000 for template customization alone, and a fully customized website built from scratch will often amount to thousands. Making your own website using a builder, meanwhile, allows you to get a fully functioning website up and running for less than the price of a coffee.
In addition to this integration, providing basically nothing more but developer comfort, WiX offers another level of integration, far more advantageous than the first one: the integration of the setup development process with that of the application. Traditionally, setup programs were only written when the main application had already been finished; often even by different developers. This approach requires a tedious and error prone process of collecting information about all the resources making up the application. While the files themselves are usually obvious, registry entries, services and most forms of inter-resource dependencies are often hard to reconstruct in a later stage: if solid development documentation is lacking, the setup developers have to collect all pieces of information from the original developers or try to extract it from the source code.
You can absolutely do that. If you want to upgrade to a paid plan to get some of the features you want, then you can switch at any time through the My Products option in your account or with the help of a GoDaddy Guide. Once you upgrade your site will have all the same customizations and work that you've already put in place, just with the added features.
A website is a collection of many types of content. Your website can contain a collection of content including blog posts, product descriptions, images that highlight your product, explainer videos that tell your story, and contact information. These different types of content have one thing in common. Each piece of content has seconds to capture the attention of your audience.