Use canonical tags on duplicate content. If you need to publish content that is already published on another webpage (whether it is on your site or another website), use a canonical tag that tells search bots to ignore the duplicate content. This tag points the crawler to the original copy. It doesn’t add SEO value to your site, but it helps you avoid duplicate content penalties.
Hi Ben, Thanks so much for the great feedback, so glad you enjoyed reading the article! Please do share it on if you think your friends will find it useful too. It's true Wix isn't for everybody, but it did do extremely well in our research (which is why it's our best all-round website builder)! WordPress is another great option and I'm glad you're happy with them - Bluehost is certainly a great choice of provider for your WordPress site! If you were looking at changing or setting up another site why not check out our comparison chart or our article on the best Wix alternatives? I've included the links in case you find them interesting. Thanks for reading, Lucy
The toolset is written in C# and requires the .NET Framework to run. However, this only applies to the toolset itself. The installation packages you create with the toolset do not require any extra framework or software to be installed on the target computer. Similarly, there might be a few additional utilities required for some special applications (merge modules, patches) but only on your build computer, the client will only need the finished and self-contained installer package, nothing else.
This is not a huge factor in search engine rankings, but will help your users easily scan your content and find the keywords they are looking for. You should use bolding and bullet points to set apart words in the text, and this further tells the engines what is important on the page. Don’t go wild or you’ll end up cluttering up your page and aggravating the user.
Top tip! Don’t just test your website yourself. You will be blind to some of its faults. Plus, you know how your site is supposed to work, so while you might find navigating it easy that’s not to say a stranger will. Get a fresh perspective. Ask family members and friends to test your site and give feedback. If they’re anything like our family and friends they won’t be afraid of offering criticism.
After you choose a website builder and a theme, take some time to learn how to use and customize these tools. Once you feel comfortable, start making changes. Some easy changes to start with are to add your name, logo, and contact details. Then, change the text font and color, add image galleries, background pictures, banners, and other site enhancements.