Customization on WordPress requires much more technical skill than it does with website builders. You’ll need to dive into the code to make the changes you want. If you’re comfortable with HTML, CSS, and Javascript (or looking to learn more about them), this shouldn’t be an obstacle. Just be wary. WordPress offers more control than website builders, but only to those equipped to use it.

Hi Paul, I totally feel your pain here! It can be so hard to know where to start. You might find our website builder comparison chart a good place to start, or you can take our short quiz for a personal recommendation. The comments under our articles should also hopefully prove helpful. Other than that, we often find Reddit a good place to engage with a lot of like-minded people, so I'd suggest taking a look there. Thanks, Hannah
A domain name is the virtual address of your website. Ours is websitebuilderexpert.com. That’s where you find us. The New York Times’ is nytimes.com. That’s where you find them. And so on. Your site needs one too, and when setting up a WordPress site it’s something you may have to take care of yourself. Bluehost lets you choose a domain for free as part of the signup process.

Use canonical tags on duplicate content. If you need to publish content that is already published on another webpage (whether it is on your site or another website), use a canonical tag that tells search bots to ignore the duplicate content. This tag points the crawler to the original copy. It doesn’t add SEO value to your site, but it helps you avoid duplicate content penalties.

Hi Mike! Thanks for your question, I'm happy to help out. WordPress is the best option if you want to carry out backend coding - it gives you total control and customization over your website. Some website builders do let you code (such as Squarespace, for example). You can add custom code to WordPress using a plugin - there's more limitations on this with website builders, although carrying on with the Squarespace example, you can still add custom code, code injection, etc. You can add client-side code into Squarespace sites, but not server-side code. So if you want more coding freedom I would recommend WordPress! I hope that's helped answer your question! Best - Lucy

With so many steps, trying to remember all of the best practices for SEO can be challenging. But executing each strategy is easy when you have Alexa tools that point out where you are missing optimization opportunities or making mistakes.  Try the tools today. Sign up for a free trial of Alexa’s Advanced Plan to get all of the tools mentioned in this post, along with other useful keyword research and SEO reports and tools.
However, the smart ADI assistant is far more restrictive than Wix Editor. So if you’ve been inspired to really put your stamp on your site – or if you’re simply not happy – you can easily switch to Wix Editor mode whenever you like. Think about it, though, because it’s harder to reverse the process; you’d need to save your last ADI version, then restore it.

Wix is the world’s most popular website design platform. It serves over 110 million people in 190 countries, with 45,000 new sign-ups every day. Looking to join them? Our step-by-step guide will show you how to use Wix, and just how easy it is to get started. So if you’re wondering how to create a Wix website that’ll impress every visitor, it’s totally doable – as a drag-and-drop website editor, Wix is super easy to learn and use.


This applies to every page on your site, but here, we’re recommending a particular tactic: Incorporating video in your landing pages. Research suggests that video on landing pages can increase conversions by as much as 80 percent by engaging viewers directly, building trust, and holding their attention for longer than other mediums. Naturally, these benefits translate to longer time spent on-site and increased engagement with your content.
100+ Best Of The Affiliate Programs For Bloggers In EVERY Niche In 2020: This post is over 16,000 words, yes you heard it right! The reason we created such a gigantic post is because we wanted to help all kinds of bloggers to find and use the right kind of affiliate programs to generate passive income from their blogs. The post is doing really well even though we published just few days back.

Hi Glyn, You can indeed keep your domain name. Domain registration is a separate process to site building, so there's no risk of getting one stuck on a platform you don't want to use any more. Wix is great at walking you through the domain transfer process step by step when you sign up. There's an official video guide here if you'd like a sense of how it's done. Hope that's helpful! Ta, Fred


This is not a huge factor in search engine rankings, but will help your users easily scan your content and find the keywords they are looking for. You should use bolding and bullet points to set apart words in the text, and this further tells the engines what is important on the page. Don’t go wild or you’ll end up cluttering up your page and aggravating the user.
Hi Ben, Thanks so much for the great feedback, so glad you enjoyed reading the article! Please do share it on if you think your friends will find it useful too. It's true Wix isn't for everybody, but it did do extremely well in our research (which is why it's our best all-round website builder)! WordPress is another great option and I'm glad you're happy with them - Bluehost is certainly a great choice of provider for your WordPress site! If you were looking at changing or setting up another site why not check out our comparison chart or our article on the best Wix alternatives? I've included the links in case you find them interesting. Thanks for reading, Lucy
About.me and Flavors.me are examples of nameplate services. You simply upload one big photograph as the background for your personal webpage, then artfully overlay information and links to create your digital nameplate. These free sites help you pull images from your social networks or from a hard drive, then provide the tools to make the text and links work unobtrusively, though it really behooves you to check out other personal pages for an idea of what works.
Sure, there are more advanced hosting topics to consider, such as Domain Name Servers and multi-cloud connectivity, but this guide is meant to introduce you to the basics. Whether you decide to do build a website yourself or hire coding experts to do the dirty work is up to you. But for now, rest easy knowing you have the information to get started in taking your business online.
Hi Osi, Thanks for your comment! That's great you want to create a website to reach your readers - WordPress is certainly the most powerful platform, and is perfect if you want a totally customizable website. However, it's important to know that it also comes with more ongoing maintenance and can be a bit technical depending on how you approach it. So if you have time and technical confidence, then yes it would be a perfect choice! If you want something super quick and easy though, then you're better off with a website builder. If you want some alternatives to explore, I can also recommend Wix, which offers tons of creative freedom along with template designs specifically designed for writers like you! We have a Wix vs WordPress comparison if you want to see them compared side-by-side. Another alternative is Weebly, which has great SEO tools to help your website get found in Google. Here's our Weebly Review if you want to learn more! I hope this helps, and best of luck with your website! Lucy
Topic clusters involve changing your website structure to have single “pillar” pages acting as primary hubs of information. From this hub, each subtopic (or cluster) has its own page connected via link. Think of it like spokes on a wheel. Every piece of cluster content connects back to the hub, with the pillar page providing the primary anchor point for navigation.
Blogs are swell, but sometimes you need a simple place to park your persona on the internet for branding purposes. In this case, you can just get a nameplate site, or as we prefer to think of them, a personal webpage (rather than a multipage site). Instead of linking internally to your store or other pages of note as you would with a more traditional web page, a personal site usually has links that go elsewhere—to your social networks, wish lists, playlists, or whatever else is linkable.

GoDaddy Website Builder is an online editing and publishing tool that helps you create a website, regardless of your technical skill level. Just create an account, pick a design and use the built-in editor to add your own images and text. You can make your website as simple or complex as you’d like. Need to sell your stuff online? No problem. You can add a full online store complete with product listings, coupons, shopping cart, shipping and multiple payment options.

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